FILM INDUSTRY SHOULD LOVE ANIMALS, HELP ANIMALS AND SAVE ANIMALS: DR. NEELAM BALA
Film Industry Should Love Animals, Help Animals And Save Animals : Dr. Neelam
Report: # Dr. R. B. Chaudhary
Dr.
Neelam Baala ,Secretary Animal Welfare
Board of India(AWBI) has recently participated an interactive national
programme titled “Shoot at Site”,
organised on the side-line FICCI FRAMES
2019, Asia’s largest global convention on the business of entertainment in Hotel Grand
Hyatt, Mumbai on 13th March 2019. This unique, probably for the
first time, the Shoot at Site was organised to facilitate film producers by
highlighting animation techniques to minimise the use of animals in site
shooting scenes to replace real animals and also remember as an important
responsibility of film industry.
Dr.
Neelam Baala that the legal issues of
animal welfare during site shoot when the real animals are used and animal
cruelties occurs during shoot directly or indirectly. She focused the various
important issues of animals’ use relating to procedural aspects of provisions
made under Performing Animals Rules (Registration), 2001 of the Prevention of
Cruelty to Animals Act, 1960 as well as the concept of animal rights and animal
ethics.
Dr.
Bala explained about due procedure for obtaining No Objection Certificate (NOC)
from the Animal Welfare Board of India (AWBI) for film production, if animals
are used. She said that the registration process is very simple and fast, if
all necessary documents are submitted to obtain the certificates. However , using
animals is a mandatory requirement for getting Film Certification from Central
Board of Film Certification.
She
also emphasized on the major precautions for ensuring welfare of performing
animals and providing good working environment. There has been all out effort
in recent times to provide NOCs expeditiously and single window clearance has
eased the process cutting delays which is become thing of past.
Dr. Neelam Baala interacted with members of
Film Producers Guild and their President, Shri Makkar in the afternoon session.
She replied to the queries raised by film producers and explained the process
in detail. Asking on the on the formalities for shooting the films, if animals
used, she said that the permission is granted, if any person desirous of
training or exhibiting a performing animal shall, within thirty days from the
commencement of these rules, apply for registration to the prescribed authority
and shall not exhibit or train any animal as a performing animal without being
registered under these Rules.
“Every owner
desirous of hiring out or lending a performing animal in the making of a film
shall give prior information in the format as specified by the prescribed
authority for this purpose to specifying the kind of animal, age of animal,
physical health of the animal, the nature of performance to be done by the
animal, the duration for which the animal shall be used for such performance,
the duration and method of training of the animal for such performance and justification
for the use of such animals in the film and such other information as may be
required by the authority” ,said Dr. Neelam.
According
to an officer of organising committee, this Second Edition of FICCI FRAMES
Market is India's largest market for media & entertainment content &
services to the Indian sellers were exclusively. Many new issues like animal
welfare/care were highlighted during the FICCI FRAMES 2019 and also buyer-seller
meeting was also arranged in the programme to discuss business issues in
details for mutual benefits.
Thus,
this event had offered services to facilitate and encourage film producers and
other stakeholders and participants appreciated the services and outreach of
the Animal Welfare Board of India. She requested the film industry to love animals, help animals and save animals.
( # Dr. R. B chaudhary is a science writer/communicator and former media head of the Animal Welfare Board of India)
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